Brasseler USA® and Ivoclar Vivadent® Collaborate to Provide New Innovations in Dental and Laboratory Procedural Solutions

SAVANNAH, GA (February 24, 2015) – Brasseler USA®, a leading manufacturer of quality dental instrumentation, and Ivoclar Vivadent®, a leading manufacturer of innovative material systems for high-quality dental applications, have recently partnered in order to provide new innovations in dental procedural solutions.

Specifically, Brasseler USA’s Innovations team collaborated with the experts at Ivoclar Vivadent to develop a specialized Crown & Bridge/Veneer Preparation System as well as a Chairside Finishing and Polishing system specifically designed to work with Ivoclar Vivadent’s popular IPS e.max® restorative material. Starting in March 2015, the new systems will be available to dental professionals exclusively through Brasseler USA.

Ivoclar Vivadent’s IPS e.max® products have garnered leadership in the ceramic restorative material market through superior performance. Extremely versatile, IPS e.max® can be pressed as thin as .3 mm and is very durable, with strength between 360 and 400 MPa. IPS e.max® restorations are strong and highly esthetic, making them ideal for both anterior and posterior cases. Precise preparation and finishing are made seamless when Brasseler USA’s instrumentation is utilized.

“Brasseler USA® and Ivoclar Vivadent® have come together with one goal in mind – to provide dentists and laboratories with innovative, easy-to-use procedural solutions,” remarked Larry Rose, Director of Innovation, Brasseler USA. “We’ve combined two of the most well-regarded brands and products on the market to provide the most complete, reliable, and aesthetically pleasing restorative solutions.”

For more information on the new procedural systems, please contact a dedicated Brasseler USA representative or visit

About Brasseler USA®

Brasseler USA® is a leading ISO Certified healthcare company, providing quality instrumentation to healthcare professionals for use in restorative dentistry, endodontics, oral surgery, and oral hygiene. Over the past 39 years, Brasseler USA® has developed a reputation as an innovative market leader in diamonds, carbides, polishers, endodontics, hand instruments, and handpieces. Today, Brasseler USA® offers the most comprehensive assortment of instrumentation under one brand. For more information, please visit

About Ivoclar Vivadent®

Ivoclar Vivadent® is a global leader in innovative materials and processes for quality, esthetic dentistry. The company employs over 3,000 people and operates in over 120 countries throughout the world. Ivoclar Vivadent® is headquartered in Schaan, Liechtenstein. Its North American headquarters is based in Amherst, NY. For more information, call 1-800-533-6825 in the U.S., 1-800-263-8182 in Canada.